Real estate success, minus the overwhelm.
Master the art of building a business that’s sustainable, scalable, and stress-free. No fluff, no distractions—just proven strategies for lasting growth.
Get started
TRUSTED BY
Building your business shouldn’t suck the life out of you.
You work hard. You know how to hustle. You might get a payoff from all that effort…
But it’s killing you.
You’re answering calls, emails, and texts at all hours. A full day off—let alone a real vacation—is a fantasy. Every deal feels harder and harder to close.
You’re burning out, and you know it.
Now is the time to do something about it.
Grow your business and get your life back—at the same time.
I'm Steve Shull, and I've been coaching agents like you for over 32 years. Together with my team of expert coaches, I'll teach you how to…
- Get more repeat and referral clients
- Earn a full fee on every deal
- Stop wasting time and money
- Stress less—way less
- Actually enjoy your work and your life
Start building a real estate business that works for you*
*Not the other way around.
Books
Learn the fundamentals of building a sustainable, scalable, stress-free business with our books.
Coaching
Get ongoing education, support, and accountability from a live coach, in a group or one-on-one.
Live Events
Attend a bootcamp, retreat, or conference for an intensive learning experience with like-minded agents.
Courses
Dive deep into a specific topic on your own schedule with our on-demand video courses.
"Thanks to Steve’s coaching, I now work 15 hours a week on average and have made high 6 figures for over 15 years. I didn’t have to do anything new, creative, or different—I just had to listen to what he told me to do and do it consistently. Steve focuses on the ACTIONS and MINDSET that allow you to thrive, not business plans and forced goals. As a result my work is high-impact and fun. Instead of being burnt out, I am on fire and loving my life."
Jeffrey Saad | Los Angeles, CA
What's Happening Now
Mastering the Pricing Conversation
Complimentary Webinar on May 1st at 3 PM ET
Let’s be honest—the pricing conversation is one of the hardest and most important in real estate. Join Steve Shull live as he walks you through how to lead this high-stakes conversation using Tactical Empathy—so the seller comes to the right number on their own, with you as their trusted guide, not their adversary.
Cultivating Relationships with Steve Shull
4-week program starts May 8th
This 4-week course empowers real estate professionals to build a relationship-driven business rooted in authenticity, trust, and human connection. Through practical tools and Tactical Empathy techniques, agents will learn to deepen existing relationships, create consistent personal touchpoints, and foster a loyal community that drives repeat and referral business.
A Realtor's Guide to Instagram
On-Demand Video Course
Learn how to grow your real estate business by showing up as yourself, building a brand, and making lasting connections—one authentic Instagram post at a time.
You’re not here to go viral. You’re here to build trust and connection.
