Again, I truly hope you buy and read the book Chris Voss and I have written. It is a total game changer!!
Here are some great dialogs that came up last week...
When someone asks you to chip in part of your commission for any reason...
It seems like I must have let you down in some way.
It is not my professional practice to cover any shortfall between buyer and seller in a transaction.
Pricing
I am not here to convince you that your home is not worth what you think it is.
The market is showing you what buyers are willing to pay (or not pay)... for your home.
Given what you are thinking... and what the marketing is telling you...
How do you want to proceed?
or...
I am not here to convince you that your home is not worth what you think it is.
I have only one question for you...
What if the "best" buyer is not willing to pay you what you want for your home...
What will you do?
or
I am not here to convince you that your home is not worth what you think it is.
The thing you want to think about is...
How much longer do you want to be on the market without receiving an offer you are willing to accept?
The answer to that question will help us determine the best way to move forward.
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Remember, whether you agree or not, with what your client is thinking or doing...
They must always feel like you are being their advocate.
The moment a client starts to feel you are negotiating against them in any way... you need to stop and address the situation.
It is always about them, not you!!
Language like...
You might want to factor this into your decision making process...
As you think about this...
As you make your decision...
As you get ready to make a choice regarding...
Keep the responsibility where it belongs... on them.
Quoting from The Full Fee Agent...
"You've also stopped taking responsibility for things that are outside your control. Before, you felt like it was your job to steer every choice and solve every problem. Now, you recognize that in the end, only the client can decide anything. Your job is to be the trusted advisor who provides all the information they need to make informed, empowered choices. Your stress, anger, angst, and frustration don't help - they just get in the way. So, you let the focus on guiding the client's decisions, not owning them."
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Don't forget to check out the 4-part video series that is the perfect compliment to the book:
The Full Fee Agent 4-Part Video Course [Non-Compass Agents]
The Full Fee Agent 4-Part Video Course [Compass Agents]
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